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tasty snacks

To create the best-tasting, healthiest bar on the planet

February 02, 2021 | Justin Kershaw

I did my own research and experimentation, also learning that micro nutrient deficiencies are depleting our bodies the optimal hormonal response. Also, I liked the taste of RXbar, but I didn’t love it! RXbar was simply the only option. I knew that we could do better.

Why We Smoke Menthol Cigarettes

February 01, 2021 | Justin Kershaw

African-American communities smoke menthol cigarettes because they were told to through media manipulation. There was a mass push in the 80s by the clever marketing firms of tobacco companies to make smoking menthols look cool.

Reducing risk and improving comorbidities through nutrition

January 31, 2021 | Justin Kershaw

I believe that obesity, type two diabetes and hypertension can be elevated if we focus our nutrition NOT on being skinny or avoiding certain macronutrients but by eating for our hormonal heath. I think it’s a matter of having a fuller life and sometimes a matter of life and death.

Self Castration is real.

January 29, 2021 | Justin Kershaw

Because of the way we live and eat: sitting at a computer all day, drinking heavily and eating testosterone lowering foods, the stress that modern culture brings, this is causing us to castrate ourselves.